We created a cohesive packaging system for Nutrolab & Nicolab
Spanning 25 SKUs across plant-based proteins, fermented superfoods, capsules, powders, and nicotine-free therapeutics. The brief called for a clean, modern look that could unify diverse formulations while keeping each product distinct and easy to navigate.
The design solution centres on clear category segmentation using colour coding, bold typography, and ingredient illustrations to reflect product purity and purpose. Front-of-pack messaging highlights key benefits—such as protein content, fibre percentage, or ingredient weight—to support quick, informed purchase decisions in both retail and eCommerce environments.
For Nutrolab, the focus is on natural wellness backed by science, while Nicolab introduces a natural yet scientific-based identity tailored to homeopathic therapy. Both ranges share a strong, scalable visual system that adapts seamlessly across packaging formats.
This packaging refresh positions the brands for confident shelf presence and online clarity, delivering both immediate impact and long-term flexibility as the product lines expand.